Startek^® journey mapping and CX design

Understand your CX delivery with Startek® Journey Mapping and CX Design

Delight customers with hassle-free experiences that drive loyalty and engagement

Startek® Journey Mapping and CX Design

Startek^® Journey Mapping and CX Design employs the latest technology, including AI and machine learning, to identify patterns across customer touch points and suggests improvements tailored to your unique goals.
Deployed in modules or as an end-to-end solution, Startek Journey Mapping and CX Design power world-class brand experiences.

Persona development

Identify different customer types and create profiles that represent their behaviors, goals and pain points.

Document touchpoints and define channel roles

Identify the online and offline touchpoints along your customer journey, such as email, website, social media, phone and in-store, to create a complete view of the brand experience. You can then document and define the purpose for the channels your customers interact with the brand.

Understand the customer experience

Understand your customers’ positive and negative emotions at each touchpoint in their journey

Identify pain points and opportunities

Identify the touch points that cause customers to feel frustrated, confused or dissatisfied and document recommended solutions, including quick wins

Define the metrics that matter

Understand the metrics that reveal the success of your CX program, such as customer satisfaction, retention rates or conversion rates, and determine how and when these metrics are measured.

 

 

Case study